'Tis the season y'all! Tailgate season is right around the corner which means students are getting closer to heading back to campuses! Back to School shopping is in full effect and that means it's time for the launch of our largest collection of the year, Lush University!
As always this collection is LOADED with unisex tees for both men and women along with tons of onesie and tee options for the kiddos, whether you need University of Oklahoma shirts, Oklahoma State University hoodies, or University of Central Oklahoma apparel.
If you're just now discovering us, let me recap a bit about our Lush University Collection! You can find unisex t-shirts in sizes small-3x, kids onesies in newborn-18/24 months, and kids tees in newborn to size 12 youth! They're all officially licensed university apparel and most are exclusive licensed designs by our local vendors you'll only find at Lush Fashion Lounge!
In addition to the licensed t-shirt and tank options you'll also find gameday fashion pieces in team colors perfect for a curated trendy gameday look!
Something I'm really excited about this year is the collection of buttons we've got! The designs are the CUTEST and it's the perfect way to add gameday flair to any outfit when you don't want to rock a graphic tee or tank! The buttons are also exclusive to us by a local brand!
Without further hesitation here are just a few sneak peeks at the MANY (over a hundred to be exact) items that will go live TONIGHT (July 28th) @ 7pm CST on the the Lush Fashion Lounge website. Live local? This collection will launch in store at our Oklahoma City boutique @ 10am when we open on Monday July 29th.
This video was shot by our creative assistant, Jasmine Brown, who you'll also see modeling too! She is really talented!
All photos were shot by our creative director, Matt Farthing. Once again he captured this vibe and collection completely perfectly! This year we placed more emphasis on trendy lifestyle shots and he absolutely nailed it!
These shoots were styled by myself, our general manager, Leslie Farthing, with help from assistant manager, Cassie Windham.
Here are some of our favorite shots by Matt!
We shot this collection in 2 locations!
For our first shoot we spent the afternoon in the Paseo Arts District. I can tell you this district is hands down not only my favorite to shoot in but my favorite to spend an afternoon in!
Huge thank you to my dear friend Kindt Steven Myers for allowing us to shoot in OSO. If you haven't eaten there it is a MUST. The food is delicious and the atmosphere is even better! Trust me you won't be disappointed!
Not to mention the drinks at Oso! That sure is an actual drink served in that pineapple! This one's called the Montezuma.
Also special thank you to the staff at Sauced Pizza for allowing us to grab some shots while we ate dinner. The pizza is to die for!
Our second shoot we invaded 2 of our faves house! Our logistics manager, Jordan Fine, and his wife (former assistant manager) Kristen Fine let us invade their space and shoot on their fun patio for awhile! Big thank you to them!
wait for the receiving end reaction.......................
Of course we've got TONS of options for kids this year!
OK. STOP RIGHT HERE!! This is my new nephew, Maverick. I could stare at these pics all day.
This is probably a familiar face to y'all now... My niece and Mav's big sister Makenzie!
BUT WAIT. There's MORE adorable baby!!! Would you believe we have 2 new baby models in the Lush Fam?! This is Monroe! She belongs to our web manager, Jayme!
This face is also probably familiar to y'all! This is Karter, Monroe's big sister! How cute is this they get to model with their baby siblings?!
This was the very best family photo we could do! LOLLLL!
Huge thanks to everyone who worked so hard on this collection! All staff! And a big thank you to all the models!
Wait... we aren't done yet! Want a chance to win this Yeti 75 tundra and your team's choice of items in it?!
That's right! It's a $700 value!! Here's how you can win:
Come into our store location and fill out an entry form at:
14101 N May Ave Suite 114 OKC, OK 73134
Monday July 29th for our Lush University launch party! 10am-7pm.
No purchase necessary! Must come in our store in person to enter! Must be 18 years or older to enter.
*This giveaway is open to all US residents who come in store to enter.This will run in store only on 7/29/19 from 10am CST- 7pm CST. The winner will be randomly drawn and contacted via the entry form on 7/30/19. This giveaway is sponsored by Lush Fashion Lounge.
For FULL giveaway information please visit the info at the bottom of this page!
But wait... THERE'S MORE launch surprises!! We will be giving away a free clear gameday stadium wristlet with Lush University purchases while supplies last both online and in store Sunday (after launch) & Monday!
Live local? Join us for GIGIs mini cupcakes in store too Monday July 29th for launch day!
Oklahoma Tax Free Weekend is coming up this weekend which means back to school shopping has begun! (In case you're wondering we are offering INSANE deals on top of your purchases being tax free this Friday, Saturday, and SUNDAY <----- yes our store will be open this Sunday for this event! Stay tuned for details)
*Don't sleep on this collection though- Collegiate items will be excluded from this weekend's deals.... and I anticipate many of these items will sell out quick!*
Til next time!
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